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One of the world’s leading jewellery events, bringing together jewellers, designers and industry experts from across the globe.

For generation, we have helped customers mark life's meaningful moments, choose jewellery to treasure and care for the pieces that hold their memories.
Our story
Our doors first opened in Ashford in 1989. Since then, Anupam has remained an independent, family-run jeweller. A place for life’s meaningful moments, big and small.
Anupam means “without equal”
or “incomparable”.
It’s a name that reflects how we see the jewellery you treasure: personal, full of memories and unlike anything else.

Ashford, Middlesex
Our history
1989 — Today

Our story began in Ealing, long before Anupam became the jewellers it is today. From those early beginnings came a family tradition built on craftsmanship, a love of jewellery and a belief in doing things properly, values that continue to guide us today.

Anupam opens in Ashford.
The beginning of our family story.

Making, mending and caring for the pieces that matter in our on-site workshop.

Independent, family-run and here for your next chapter.
Personal service
We get to know the people behind the pieces. The anniversaries, the new beginnings, the memories you want to keep close.
For us, personal service means time to listen, honest guidance and care you can trust. It’s a relationship that carries on long after you leave the shop and welcomes the next generation in.
Your story becomes
a little part of ours.

A personal welcome, here in Ashford
Beyond the shop
Over the years, Anupam Jewellers has travelled beyond our shop to connect with the wider jewellery industry, discover new ideas and represent our family business at events around the world.

One of the world’s leading jewellery events, bringing together jewellers, designers and industry experts from across the globe.

Bringing together jewellers and industry professionals to share ideas, discover new developments and celebrate the craftsmanship at the heart of independent jewellery.

Coming together with fellow independent jewellers, suppliers and industry partners to share ideas, discover new collections and celebrate independent jewellery retail.

An opportunity to connect with one of the world’s leading names in diamonds, gaining further insight into natural polished diamonds and the wider diamond industry.
Our on-site workshop
From new creations to treasured heirlooms, our workshop brings skill and care to every piece. Meet the people behind the craft.

Published
We’re proud to have Anupam Jewellers featured in Retail Jeweller, sharing our story as an independent family jeweller and the journey behind the business we’ve built since 1989.
Publication
Retail Jeweller
Our story, recognised within the industry.
From our family-run shop and on-site workshop to the personal service at the heart of Anupam, the feature offers a glimpse into the people, values and approach behind our business.



Visit us
Whether you need a simple repair, have a treasured piece that needs some care, or simply aren’t sure what’s possible, come and have a chat with us.
Creating jewellery to celebrate your story since 1989.